Barbara J. Moore, Ph.D.
Barbara J. Moore, Ph.D., is President and Chief Executive Officer of Shape Up America!, a national campaign to raise awareness of obesity as a health issue and to promote responsible and sustainable weight management practices in adults and the prevention of obesity in children. Shape Up America! was founded in 1994 by former U.S. Surgeon General C. Everett Koop. Dr. Moore joined the campaign in June, 1995 and serves as the key liaison with the scientific and professional community, as well as with industry sponsors of the campaign and the media.
In 2003, the Institute of Medicine of the National Academy of Sciences in Washington DC appointed Dr. Moore to serve on its committee to develop an “Action Plan to Prevent Obesity in Children and Youth.” The committee’s report “Preventing Childhood Obesity: Health in the Balance” was published in January, 2005. This is her second appointment by the Institute of Medicine, having served from 2001 to 2003 on a sub-committee to research and report on the growing problem of weight management in the U.S. armed forces.
From 1989 to 1993, Dr. Moore was Chief Nutritionist and primary technical policy advisor worldwide for Weight Watchers International. In addition to being responsible for the technical design of the Weight Watchers program, she served as primary negotiator on technical issues with regulatory agencies at the federal, state and local level in both the United States and Canada. She has extensive training and experience as a technical spokesperson on obesity and weight management in the print and broadcast media and on Capitol Hill.
Dr. Moore has several years of experience working for the government. She joined the Executive Office of the President, Office of Science and Technology Policy (OSTP) in October 1993. She was involved in the process of policy formation and budgetary support of fundamental scientific research. As Acting Assistant Director for Social and Behavioral Sciences, Dr. Moore met with various scientific organizations to improve the visibility and funding of the social and behavioral sciences within federal agencies.
In 1994, Dr. Moore joined the National Institutes of Health (NIH), Division of Nutrition Research Coordination (DNRC). In this position, Dr. Moore focused on the development of the 1994 Progress Report to the Assistant Secretary of Health on the nutrition objectives of Healthy People 2000. She also sat on the Interagency Board for Nutrition Monitoring and Related Research (IBNMRR) and the Nutrition Policy Board. She was a key organizer of the national forum, “Health, Safety, and Food For America,” sponsored by the National Science and Technology Council (NSTC) and the White House Office of Science and Technology Policy (OSTP). The report that grew out of this forum called for increased obesity research to stem the growing epidemic of obesity.
Dr. Moore holds a B.A. from Skidmore College, a master’s degree and a doctorate in nutrition from the Graduate School of Arts and Sciences of Columbia University. Her post-doctoral training in nutrition and physiology (1983-1987) was at the University of California at Davis and she was a member of the faculty in the Department of Nutritional Sciences at Rutgers University, Cook College, from 1987 to 1989.
Dr. Moore is married to Dr. Denis J. Prager. The Pragers own a ranch in Clyde Park, Montana where they raise black and red Angus cattle.